Via this broader focus, West Kowloon will host facilities such as the Performance Venue, which requires less synergy with existing cultural amenities. In addition, Swire's proposal delivers a sustainable "Living Roof" as part of a 30ha Harbour Park, a signature mixed-use development in a verdant setting that includes four Piazzas and a Water Amphitheatre.

Linking West Kowloon to Tsim Sha Tsui by a new electric tram system will enhance connectivity of the new and older areas without increasing traffic congestion.